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The more time people spend with technology, he says, the more comfortable they feel. And when one's friends and family are all doing it, too, that only adds to the feeling.People aren't trusting Facebook, they're trusting the other people who use Facebook. When I see people around me using it, it gives it legitimacy and signals this is a community I can trust.And the thing people quickly learn about Facebook is that if you're going to do it all, you've got to dive in with both feet. You've got to reveal yourself, or people won't be able to find you. You've got to reveal more, or you'll lose people's attention. Your friend count becomes social currency.People who watch a lot of reality shows, its been found, spend more time on Facebook, have more network friends, are more "promiscuous" in friending and more prolific in sharing photos of themselves.Average people are being cast on these shows and they're quasi-celebrities. They're giving interviews and confessionals, sharing who in North America they've slept with and who they hate.On Facebook, people can very easily enact that behavior. To be seen is to exist.
Tags: Analysing, facebook
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