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Why should I care about Social Media Optimization?You should care about Social Media Optimization (SMO), because you care about your company's image. There's an old saying that goes something like, "A happy customer will tell one other person about his good experience. A disgruntled customer will tell ten people about his bad experience." Good or bad, that's powerful marketing. Social Media Optimization gives you the power to take an active role in managing your brand by interacting with your current and potential clients by discussing your products, their comments and concerns and continually promoting your brand.
Tags: media, Opinion, Optimization:, popular, power, Social
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